Qlik, a global leader in data integration, analytics, and artificial intelligence (AI), has outlined its transformative AI and data-driven business trends for 2025. These trends, identified by Qlik’s market intelligence team and reinforced by insights from the AI Council, focus on authenticity, applied value, and autonomous agents. Qlik’s Executive Advisory Board (EAB) also contributed to shaping these insights, which will be explored in depth during a special webinar on January 15, 2025.
Key Trends for 2025
- Authenticity
- In the wake of generative AI, businesses face a growing crisis of authenticity in data and outputs. Dr. Rumman Chowdhury, CEO & Founder of Humane Intelligence, highlights the importance of trust-building and verifying sources to maintain authenticity. As AI-generated content becomes more common, authentic, real data-driven outputs will be in high demand to preserve trust and relevance in the business world.
- Applied Value
- As AI continues to scale, businesses must focus on demonstrating clear ROI. Kelly Forbes, Co-Founder and Executive Director of AI Asia Pacific Institute, points out that we have moved past the excitement of generative AI and are now working to understand and maximize its practical applications. Companies that successfully embed AI in real-world contexts, balancing cost and value, will lead in driving tangible outcomes and business growth.
- Agents
- Autonomous agents are expected to transform workflows and business operations. Nina Schick, Author, Advisor, and Founder of Tamang Ventures, explains that multi-agent architectures, though not yet mainstream, will become commonplace by 2030. To stay ahead, businesses must focus on building strong data fabrics and interconnected systems, preparing for the strategic deployment of autonomous agents.
Insights from Industry Leaders
- Human Agency and AI’s Future: Dr. Michael Bronstein, DeepMind Professor of AI at Oxford, stresses that AI is a creation of humans, and it is up to us to shape it to amplify human potential. AI will not replace humans but will elevate human capabilities to new heights, opening opportunities for transformative advancements.
- Strategic Imperative for Success: James Fisher, Chief Strategy Officer at Qlik, emphasizes that success in AI integration comes from treating it as a strategic imperative, not just a passing trend. Building smart, interoperable data ecosystems will unlock new growth opportunities and drive operational excellence.
Qlik’s 2025 trends provide a roadmap for businesses navigating the rapidly changing AI landscape. Organizations that prioritize authenticity, apply AI for tangible value, and prepare for the rise of autonomous agents will be best positioned for future success. To delve deeper into these trends, join Qlik’s webinar on January 15, 2025, where experts will share actionable strategies to embrace these transformative forces.
